Case Study
The Roaming Fork
Catering & food service · Oklahoma City, Oklahoma
A catering website paired with a custom CRM to generate quote requests, improve local rankings, and streamline customer inquiries.
The Challenge
Catering leads arrived through scattered channels — phone, email, social — with no single place to track them. Follow-up was manual, and quote requests slipped through the cracks during busy weeks.
The Strategy
Design a website built around one action: requesting a catering quote. Then connect that form to a custom CRM so every lead is captured, organized, and followed up on automatically.
What Was Built
Everything delivered for The Roaming Fork
- Conversion-focused catering website
- Quote request forms with qualifying questions
- Custom CRM for lead and customer management
- Inquiry organization and quote tracking
- Automated follow-up workflows and notifications
- Local SEO for OKC catering searches
Outcome
+240%
Quote requests
1st page
OKC catering
SEO Focus
- · OKC catering keywords
- · Service area pages
- · GBP optimization
- · On-page SEO
Built With
ReactTailwindCustom CRMAutomations
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